about us
IEG - INTERNATIONAL ENTERTAINMENT GROUP
Turnover in 2011 of 31 million euros
Since 1984
IEG is an holding that leads a group of national companies with activities in audiovisual and
media markets. Ecoplay, marketing and distribution of videogames and accessories, Pris
Audiovisuals, marketing and distribution of films and other audiovisual products.
Some Interesting Facts
The numbers speak for themselves
Ecoplay
Ecoplay was founded in Portugal in 1985 starting its activities in film distribution. In 1991, the company entered the videogame market through the exclusive representation of Sega (hardware and software) and quickly extended its activities to the distribution of multi-platform software. With the representations of Electronic Arts and Microsoft, Ecoplay reached high volumes of business that influenced the decision of these multinationals in establishing themselves directly in Portugal. Currently, Ecoplay prominently leads the Portuguese market for videogames and represents some of the world's most important publishers and peripheral brands: Activision Blizzard, Bethesda, Capcom, Focus, Koch Media, Koei Tecmo, Konami, Sega, Square Enix and U&I.
Pris Audiovisuais
Established in 1984, PRIS Audiovisuais becomes one of the pioneers in the home video distribution in Portugal. Since then developed expertise to turn into one of the top national players of entertainment, having expanded its activity to areas as theatrical, television and new media. Today PRIS Audiovisuais is a leading national reference in the home video and theatrical market representing and having in its portfolio several of the most important worldwide content licensors of this area: Lionsgate, Miramax, Pathé, Filmnation, TF1, among others. During those years of activity PRIS Audiovisuais has established strong links with several market agents and acquired a high know-how of best practices that is reflected at the continuing improvement in our operations and results, as well as in the experience and expertise acquired by our large team of employees exclusively dedicated to this business.